We create the Words, Images and Numbers to drive meaningful impact...we believe in keeping it simple and that everyone loves a good story well-told, especially when the message is complex.
Our team has worked with global brands, top-tier agencies and award winning television shows...Companies like Samsung, IBM, Genentech, Warner Bros, Discovery Channel, Visa and Red Bull, among many others big and small have trusted us to help them achieve their goals.
Our work has been seen in meeting rooms, on TV and even in Times Square.
People
We are built to scale with the needs of each project and client- this makes us thte perfect partner or extension of your internal team…it also keeps fixed costs down and the right players on your project.
Process
While our process may be tailored to meet the needs of each new client and project, whenever possible we begin enough discovery to get an solid understanding of the goals, drivers and audience...then create a well-vetted strategy, followed by careful planning, flawless execution and when appropriate, benchmarking using the right technology for the project. We adapt our process to meet the needs of each client and project. We are flexible in our approach, but leverage process for clarity in collaboration, and the smoothest path to success, while always leaving room for the magic to happen. Below is an example of our video production process.
Phase 1 :Discover and Design
We ask A LOT of questions…We begin to build a brand appropriate system that can extend across video, web and other assets as needed. This can take the form of a Design/Brand Exploration - for example 3 varied treatments for your brand…or a strategy document.
Phase 2: Concepts
If a concept is needed we can offer short creative briefs to get a sense of direction, or more developed concepts once our focus is defined.
Phase 3: Script and Storyboards
We develop a script and if appropriate storyboards. In some cases your team may lead, it can be a collaboration, or our team can lead. Ultimately this becomes a visual narrative for your story.
Next:
Production + Distribution + Analytics + Iterate.
